who is billy?
technically, billy is a friend of mine. but this Billy started when i couldn’t find a strong, minimalist letter necklace - so i made one. each time i look for something i can't find, i'll make it. you won't find anything complicated here. just things i wanted that other people might want, too. pretty simple. like the name billy. - candice
the carousel ring
our most popular, minimalist and solid ring, meant to be worn all the time so that each scratch and dent is a journal of your days. shop all the carousel rings.
the tag necklace
the piece that started it all. its unassuming until you put it on. then it becomes that thing that never comes off. shop all the tag neckalces.
our jewelry is meant to be broken in
pristine is overrated. every scratch and dent is a tiny time stamp of where you've been. that's what makes it beautiful. shop all the jewelry.
daniel, ATS tote, june '26
Just got mine! can't eplain why this simplicity is so awesome. but it is. i want it all.
-mary, custom tag necklace, november '24
love this necklace so much. was a gift from my ex, but they changed out the letter for me so i could keep wearing it.
-amy, black on black hoodie, august '24
my brother billy said he likes it.
-scott, november '25
Looks and feels brilliant! As all Billy products, amazing quality and brings the vibe.
-katherine, carousel ring, october '25
Love this ring! Very elegant and simple, quite substantial.
-marietta, carousel ring, august '25
Oh my God, I’m so impressed with this workmanship. Do not hesitate to buy it. Lives up to its reputation well-made not a light weight well worth the price. I just love it.
-scott (again), latin medallion, august '25
As always with Billy, quality, simplicity and elegance
-catherine, NYC hoodie, july '24
Best comfy hoodie ever! Everyone needs a Billy hoodie in their closet!!